2007年成立的IINC是一家集合了国内外300多个独立设计师品牌的大型时尚买手店。 “ I 自我 · Independent 独立 · New全新 · Confident 自信 ”审视自我并赋予自我全新的面貌，享受独特独立的个体的自性感。以诠释IINC的品牌精神的态度去设计品牌售卖空间，是一件有趣有意义的事情，让这份截然不同留存。 城市的是由居住其中的居民所创造的，这就导致了每一座城市因为居住者、地理、气候等不同的因素而不同，品牌的构造者就是城市的创造者，他们提供了一个独特的城市空间，邀请全世界各地的游客来此观赏、游玩或是定居。 关于一座城市由“纪念性建筑、广场、住宅、景观”组成，关于广场，是其中最具开放性与包容性的空间，是人们从各个方向的聚焦点与发散点，在广场里的人们展示着自己的审美品味。 这个白色的空间应该是与任何被定义或者不被定义的风格都是无疏离感的，用纯白的空间接纳不同文化，不同的人群，不同的服装，成为开放式的互动平台。可以广场中心发声，展示独特的个体思维；可以在这边聚合，去寻找相似的灵魂。被赋予广场属性以后空间变得更多元可变。 白色广场散落着雕塑、纪念碑或喷泉，这是一种纪念性的表达方式，也是一种精神性的传递关系，“白色广场”以广场的形式，逐层设计了中央雕塑、开放空间、环形展示区、外围的展示柜，即广场与广场周围建筑的对望关系。 雕塑是空间中的艺术，也承载了空间的灵魂。广场是一种历史悠久的存在，而它也在时刻获得新的存在意义，空间中的雕塑在表达保留文化属性同时创新自我的态度。 现代广场的用途意义变得更为广泛，除了政治与宗教外，它更多的是去呈现多样性，每个角落发生的故事都可能是一本寓言书籍，我们在此设立了一个“水池”，期许、愿望被投入其中，仪式化的行为让事件的层次变得更加丰富。时尚潮玩，艺术设计，前沿跨界，品牌的发声即是品牌的表达，空间雕塑是表达的手段，神秘感与仪式感是表达的感受，而最终到每个个体的纪念性是个性表达的存档。
Founded in 2007, IINC is a large fashion buyer store with a collection of more than 300 independent designer brands at home and abroad.Examine yourself and give yourself a New look. Enjoy the individuality of a unique, Independent individual. It is an interesting and meaningful thing to design the brand sales space with an attitude that interprets the brand spirit of IINC, so that this completely different thing remains. Cities are created by the people who live in them, which leads to the fact that every city is different due to different factors such as inhabitants, geography, climate and so on. Brand builders are the creators of cities, and they provide a unique urban space that invites visitors from all over the world to visit, visit or settle down here. A city is composed of "monumental buildings, squares, residences and landscapes". Squares are the most open and inclusive space, the focal point and divergence of people from all directions, and people in squares show their aesthetic taste. Voice can be heard in the center of the square to show unique individual thinking; We can gather here and look for similar souls. After being endowed with the property of square, the space becomes more diverse and variable. The white square is littered with sculptures, monuments or fountains, which is a kind of commemorative expression and also a kind of spiritual transmission relationship. "White Square" in the form of a square, the central sculpture, open space, ring display area and peripheral display cabinets are designed layer by layer, that is, the relationship between the square and the buildings around the square. Sculpture is an art in space and also carries the soul of space. The square is a kind of existence with a long history, and it also acquires new significance at every moment. The sculpture in the space expresses the attitude of preserving cultural attributes and innovating itself. Modern square purpose significance becomes more extensive, in addition to politics and religion, it is more to present diversity, the story happened in every corner is likely to be a fable books, we set up a "pool", in the expectation, the desire to be involved, ritualized behavior makes the level of the event more rich. Fashion play, art design, frontier crossover, brand voice is the expression of the brand, space sculpture is the means of expression, mystery and ritual sense is the feeling of expression, and finally to each individual memorial is the archive of personality expression.