上海泓0871臻选云南菜吴淞路店由IN.X屋里门外吴为操刀完成颇具颠覆性的内部空间设计，而这也标志着曾经高举“滇菜入京”旗帜而后长盛不衰的泓0871正式入沪，创始人刘新“野而精”的私密菜单也将在“魔都”食客挑剔的就餐需求中展开试炼，呈现打开新市场的空间首秀，吴为也未走寻常路。 泓0871主理人刘新从不缺少菜式的灵感，但作为品牌主理人，对于上海泓0871的面貌却比较模糊。通过对云南和上海两座城市风貌分析——一个边陲神秘，一个都会繁华；一个是山林迷藏，一个是摩登盛景；一个因为丰饶而魔幻。以此制定设计方案，通过材料色彩运用将云南菜本土的色香味和摩登上海的烟火人情结合，塑造属于泓0871独特的品牌基因。
HONG 0871, the exquisite Yunnan cuisine restaurant was opened in Wusong Road, Shanghai, China. Designed by Wei Wu, the Design Director of IN.X, it officially marked the expansion of Yunnan cuisine in Shanghai, after its initial successful entry into the Beijing market. The reserved "wild and refined" menu of Xin Liu, the founder of HONG 0871, will also be tested by the picky diners in the magical city of Shanghai. As the first show in the new market, Wei Wu never takes the usual way. As a Yunnan cuisine chef, Xin Liu has never lacked the inspiration for new dishes. However, as the brand manager, Shanghai HONG 0871's appearance is a bit vague. With years of experience in catering business strategies, the designer has chosen the best way to appear. Compared to traditional catering space design, the "strategic catering" service of IN.X seems to be going too far, but it’s actually an inevitable way to promote the brand through space.