XIY Brand Collection Store
XIY品牌集合店
  • 城市 : 重庆   City : Chongqing
  • 面积 : 560平方米   Area : 560 sqm
  • 完成日期 : 2023-09-15    Completion Date : 2023-09-15
  • 设计师 : 吴雷蕾 邹德静 唐墨 张弛 张馨月 李诗楠   Designer : Wu Leilei, Zou Dejing, Tang Mo, Zhang Chi, Zhang X
  • 摄影 : 言隅   Photographer : INSPACE
  • 事务所官方工作室名称 : F.O.G.建筑事务所   Official Name : F.O.G. Architecture
  • 官网/公众号 : FOG建筑事务所
XIY Brand Collection Store  XIY品牌集合店
XIY品牌集合店位于重庆北城天街购物中心。本项目采用特别的“格式化”处理,通过整合建筑体量,加强建筑与城市的关联性。与一般买手店不同,更衣间成为了主要的销售场景,顾客在这里试衣购买,保持私密性同时方便服装不断送入。所有展陈道具均可移动,以适应不断变化的展览需求,使空间保持灵活和“策展”的能力,从而适应快速变化的奢侈品市场和顾客需求。
The XIY Brand Collection Store, located in the Beicheng Tianjie Shopping Center in Chongqing, employs a unique "formatted" approach to integrate the building's volume and strengthen its connection with the urban context. Unlike typical boutiques, the fitting rooms serve as the primary sales area where customers can try on and purchase items in privacy while facilitating the seamless introduction of new garments. All display props are mobile to adapt to the ever-changing exhibition demands, maintaining the space's flexibility and curatorial capabilities, thus catering to the dynamic luxury market and customer needs.