APEDE MOD FLAGSTORE
APEDE MOD 上海旗舰店
  • 城市 : 上海   City : Shanghai
  • 面积 : 60㎡
  • 完成日期 : 2021-03-31    Completion Date : 2021-03-31
  • 设计师 : 张岩,单嘉男   Designer : Yan Zhang, Jianan Shan
  • 摄影 : 汪敏杰   Photographer : Minjie Wang
  • 官网/公众号 : www.sayarchitects.cn / say建筑设计事务所
APEDE MOD FLAGSTORE   APEDE MOD 上海旗舰店
Say architects从多元化且包含装饰美学的产品中提取灵感,将原本并不规整的空间策划成一个别具一格的画廊空间,带给消费者极具游览式的购物体验。IAPM的公区地面、吊顶和周围的店铺均为浅色质地,从中庭向场地看去像一面巨大的美术馆展墙,作为时髦又艺术的摩登品牌,品牌性格的表达在线下店中尤为重要。APEDE MOD被视为一幅三联艺术画作,而IAPM(International AM+PM) 此刻由不受时限的商业综合体转变为一家美术馆(International Art Pavillion Museum),每一位消费者同时也是观展者。定制柜以铜板为结构,而每一块结构则取自损耗皮革的形状。天然皮革作为包的主要原材料,每一块都有各自的形状,这也导致每生产一个包都会伴随30%皮革损耗。因此say希望以低碳可持续的方式向消费者传递品牌文化,同时借此呼吁行业重视合理的剪裁,降低损耗率。
Got inspired from diversified decorative and embellishing products, say transformed the initially irregular space into a unique gallery space, bringing consumers a very sightseeing shopping experience. IAPM's public area floor, ceiling, and surrounding shops are all light-colored textures. From the view of the atrium, it looks like a vast gallery wall. As a fashionable and artistic modern brand, the expression of brand personality is significant in offline store. APEDE MOD is regarded as a triptych art painting, and IAPM (International AM+PM) is now transformed from a timeless commercial complex to an International Art Pavilion Museum. Every consumer is also a visitor at the same time. Natural leather is the primary raw material of the bag, and it has its shape, which also leads to 30% of leather loss when producing a bag. Thus the custom-made cabinet is structured with copper plates, and each piece of structure is taken from the shape of lossy leather. Say hopes to deliver brand culture to consumers in a low-carbon and sustainable way, and at the same time invoke the industries to pay attention to good tailoring and reduce the loss rate.