DARK SPACE Concept Store
宁波Dark space 买手概念店
  • 城市 : 宁波   City : ningbo
  • 面积 : 850平方米   Area : 850 square meters
  • 完成日期 : 2021-10-25    Completion Date : 2021-10-25
  • 设计师 : 林亚峰   Designer : Lin Yafeng
  • 摄影 : 朴言   Photographer : Pu Yan
  • 事务所官方工作室名称 : 以为设计事务所   Official Name : AS DESIGN
  • 官网/公众号 : 以为设计 as design   Website/Official Accounts : as design
DARK SPACE Concept Store  宁波Dark space 买手概念店
买手店作为整个时尚行业的一部分,通常扮演着“时尚媒介”的角色,但DARK SPACE这个“时尚媒介”已悄然转变为“创造者”,借助建筑的张力,呈现一份独特的场域文化,传达自由先锋的时尚态度。黑色的建筑外观一度是DARK SPACE的视觉标志,而DARK SPACE南苑环球店却用大面积的克莱因蓝装饰建筑外立面。张扬、先锋、自信的建筑气质是DARK SPACE南苑空间设计迈出的第一步尝试。颜色是能够引起人的思绪与情感变化的,特别是克莱因蓝这种经过反复试验得到的一种极致蓝,它拥有着一种未知但真实的力量,既能让人冷静,又让人沉迷。区别于传统的品牌商店,DARK SPACE是一个多品牌的集合店,在同一个空间里混合着不同品牌风格的服饰,设计师需要让它们呈现出的整体效果和谐且最佳。这是此次项目设计上的难点,同时也是看点。由于品牌风格的多样性,在功能分区上会有精致淑女区,暗黑潮酷区,精选展示区。从入口处,设计师便设下“迷局”,在前序空间置入艺术展,将生活空间、交流空间、艺术空间融合在一起,用错杂多元的空间为顾客带来可探索的乐趣。可活动的挡板为入口场地增加更多可行性,当左右,上下开合的时候可以让空间敞开,可作为一个临时秀场的活动,关起来的时候他们又都是各自独立的一个个空间。和精致空间不同,潮酷区保留着空间原始与自然的一面,让这些建筑材料成为主角,自己去叙说空间的故事。这些建筑材料被调动,它们内敛却丰富,带有浓重的叙事感,在空间这个容器里诠释着原生态的纯粹之美。整体空间光线被刻意压低,地面保持水泥原始的暗灰色。由红砖堆砌的一个微型T台陈列道具,抓人眼球,设计师同时将极具现代感的不锈钢材质置入空间,冰冷坚硬与粗粝、与柔软融合在一起,有反差也有呼应,极具工业感的同时又富有贴近生活的当代感,营造出一种无拘无束、前卫且时尚的空间氛围。在以灰色、白色为承载色的空间内部,引入克莱因蓝进行点缀,缓解偏暗的空间氛围。用强烈的明暗对比赋予空间新的维度,带来空间视觉上的色彩升华。在精致区则整体表现的比较温馨和舒适,悬吊式错落的圆弧形隔断,赋予空间灵动感,同时又兼具私密性。在圆弧形隔断表面赋予一些柔软的织物去体现这个空间的氛围。从内侧往外张望,可以看到蓝色元素,为空间注入弹性与活力。从精致区过渡到暗黑潮酷区,通过一整片灯膜和纯白空间的表达,让空间聚焦服饰本身,把关注点更多地放在服装上。在DARK SPACE,空间是共享的、动态的。用弧形的流线设计让每个空间相互呼应,保证空间弹性的同时增加空间的层次感。
As a part of the whole fashion industry, the concept store usually plays the role of "medium", but Dark Space has transformed into a "creator". With the help of the tension of architecture, it presents a unique culture and conveys the fashion attitude of freedom and pioneer.The black architectural appearance was once the visual symbol of Dark Space, while the new Dark Space in Nanyuan decorated the building appearance with a large area of Klein Blue. The publicity, pioneer and self-confidence of the building is the first step in the space design of the new Dark Space. Color can cause changes in people's thoughts and emotions, especially Klein Blue, an extreme blue obtained through repeated experiments. It has an unknown but real power, which can make people calm and indulge.Different from the traditional store, Dark Space is a multi brand collection store, which mixes different brand styles of outfits in the same space. Designers need to present them harmoniously. This is not only the difficulty in the design of the project, but also the point worth seeing. Due to the diversity of brand styles,there will be Ladies' area, Young fashion area and Home display area.From the entrance, the designer set up a "Puzzle" ,putting an art exhibition in the front space to integrate the living space, communication space and art space, so as to bring exploratory fun to customers with complex and diverse spaces. Movable baffles add more feasibility to the entrance. The space can open up left and right,up and down. When movable baffles are opened,they can be used as a temporary show venue.When movable baffles are closed, the space become independent.Different from the Ladies' area, Young fashion area retains the original and natural side of the space, making these building telling the story of the space by themselves. These building materials are introverted but have rich meaning, with a strong sense of narration, and it interprets the pure beauty of the original ecology in the space. The overall space light is deliberately depressed, and the ground keeps the original dark gray of cement.A miniature t-table stacked with red bricks is used to display props. The designer integrates modern stainless steel materials into the space, hard and soft, with contrast and echo. It has a strong sense of industry and a contemporary sense close to life, creating an unrestrained, avant-garde and fashionable space atmosphere.In the interior of the space with gray and white as the main colors, Klein Blue is introduced for decoration to alleviate the dark space atmosphere. Give the space a new dimension with strong light and dark contrast, and bring the color sublimation of space vision.It is warm and comfortable in the Ladies' area. The suspended circular arc partition gives the space flexibility , and also has privacy.There are some soft fabrics on the surface of the circular partition to reflect the atmosphere of this space. Looking from inside to outside, you can see the blue element, injecting vitality into the space.From the Ladies' area to the young fashion area, through the expression of a whole lamp film and pure white space, let the space focus on the clothing itself and pay more attention to the clothing.In dark space, space is shared and dynamic. The curved streamline design allows each space to echo each other, ensuring the elasticity of the space and increasing the sense of hierarchy of the space.
外立面
鞋子展示区
红砖展示区
灯膜展示区
精致淑女展示区
红砖堆砌的陈列道具
精致淑女区收银台