NADAN Group
NADAN集团
  • 城市 : 浙江杭州   City : Hangzhou, Zhejiang
  • 面积 : 2000㎡
  • 完成日期 : 2024-01-25    Completion Date : 2024-01-25
  • 设计师 : 沈恩密   Designer : Amy Shen
  • 摄影 : 郑焰   Photographer : Zheng Yan
  • 事务所官方工作室名称 : ZND之恩设计事务所   Official Name : ZN DESIGN
  • 官网/公众号 : ZND之恩设计   Website/Official Accounts : ZN DESIGN
NADAN Group  NADAN集团
之恩设计事务所的NADAN集团项目,是中国的一个古典音乐教育品牌。ZND之恩设计在杭州城市天际线,打造了一个“城市文化艺术会客厅”。用古典艺术,纪念性建筑,融合音乐的律动,向内观看的视角,构建了具有艺术鉴赏性、教育互动性、商业持续性的NADAN集团会客厅。 ZND之恩设计的设计思维,赋予品牌多维价值和更大意义。以阅读乐谱的方式打开空间,在体验上赋予空间流动性和律动感。兼容现代简约和史诗感的张力。在现代的基调上,融合纪念性建筑的典雅细节。在运营和体验层面,启发性的给了复合学术交流,商业互动,线上线下结合,多样的设计与商业的可持续性,激发合作和共创。空间本身带给社会有文化传播,社群凝聚,教育和启发,促成多元文化交流。也带给业主,品牌提升,扩大社交网络,盈得商业机会和文化影响力。空间兼容了,城市文化会客厅、古典乐器的收藏馆、开放式演播厅、共享直播间、教研交流课堂等,多重复合性空间。 我们提倡,设计是创造意义,设计也是商业增值。设计是战略,在品牌建造,和新的发展战略结合上。从艺术和文化作为起点,赋予空间成为更大的容器。
ZND Design's NADAN Group project is a classical music education brand in China, ZND created a "city culture and art meeting room" in Hangzhou city skyline. With classical art, monumental architecture, the rhythm of music, and the perspective of inward viewing, the NADAN Group meeting room has been constructed with art appreciation, educational interaction, and business continuity. ZND Design's design thinking gives the brand multi-dimensional value and greater meaning. Open the space in the way of reading a musical score, giving the space fluidity and rhythmic movement in the experience. Compatible with modern simplicity and epic sense of tension. Fusing the elegant details of monumental architecture with a modern tone. In the operation and experience level, enlightening to the compound academic exchange, commercial interaction, online and offline combination, diverse design and commercial sustainability, stimulate cooperation and co-creation. The space itself brings culture dissemination, community cohesion, education and inspiration to the society, and facilitates multicultural exchanges. The space itself brings to society cultural communication, community cohesion, education and inspiration, and facilitates multi-cultural exchanges. It also brings to the owner brand enhancement, expansion of social networks, business opportunities and cultural influence. The space is compatible with multiple composite spaces, such as an urban cultural lounge, a collection of classical musical instruments, an open studio, a shared live broadcasting room, and a classroom for teaching and research exchange. We advocate that design is about creating meaning, and design is about adding value to business. Design is strategy, in brand building, and new development strategies combined. From art and culture as a starting point, empowering spaces to become larger containers.
主空间 01
主空间 02
主空间 03
主空间 04
主空间 05
主空间 06
局部 07
局部 08
局部 09
局部 10
局部 11
平面图