Dalian Huanan MixC One Mall 大连华南万象汇购物中心
渤海湾畔的滨海城市大连被誉为“中国东北的浪漫之都”。我们将大连特色的海岸景观作为设计的主旋律,唤起当地居民的身份自豪感。该中心面积总计84000平方米,共有260多家商铺,我们从顾客视角出发,将卓越的购物体验与社交场所的功能性相结合。我们的设计理念以海岸线上的近海岩石岛屿为背景,将这座购物中心定位为一个 “奇迹岛” 。就像漫步在大连海滨,顾客在此将体验一个丰富多彩的发现之旅。购物中心的每个主要区域都有自己的 “景点” 可循——从海底洞穴到悬崖峭壁,从鸟巢到满月之夜的星空,我们以当地的自然和景观为主题发挥创作——顾客在购物过程中总会发现新的视角和惊喜,因此留下难忘记忆。
The MixC One Mall, created for project developer CR Land, is in Dalian, a port city on the Bohai Gulf widely considered the romantic city of north-east China. The characteristic coastal landscape of the region, an identifying feature for the local population, became the leitmotif of the design. The 84,000 m² mall contains more than 260 stores, and combines a superlative shopping experience with the concept of a social hub consistently developed around the user’s perspective.
The Dalian Huanan MixC One Mall is in a new urban neighbourhood that is attracting young families in particular. One of CR Land’s main objectives was to use this neighbourhood to contribute to Dalian’s urban development. Located outside the city centre, the area is set to become the new urban centre of the metropolis – with this mall at its heart.
Our concept takes up the charm of the coastal backdrop with its craggy cliffs and rocky islands, and positions the new mall as an ‘island of wonders’. In the same way as along the Dalian coastline, visitors are taken on a varied voyage of discovery. Each of the mall’s main areas has its own sight to explore in the form of references to nature and the typical landscapes of the region – from underwater caves and cliffs with bird nests, to the starry sky of a full moon night. The mall’s visitors are thus offered a spatial experience as well as a shopping experience. As they progress through the mall, they are constantly presented with fresh perspectives and make discoveries that will become lasting memories.
