ARC'TERYX Flagship Store (Sanlitun) ARC'TERYX 始祖鸟(北京三里屯店)
设计前期,深度探访温哥华,以当地艺术家对“树”的再创造为主要的灵感来源,将城市户外文化艺术品延续并运用到门店中。
项目通过大胆的设计手法形成震撼的视觉感,打造品牌独特的个性和记忆点。设计还原自然山体,骨架形logo发光装置立于凹凸纹路的界面上,在外部环境中形成始祖鸟独特的场域氛围,引导顾客进入温哥华山脉森林的情境之中。
空间寻求着一种人与自然紧密结合的关系,以艺术创新的方式演绎户外精神。在门店仰角位置,穿过通透的玻璃立面,巨型枯树根植入场景之中。本案坚持材料的可持续性应用,在悬空的楼梯平台处,设计团队将工厂回收的废弃锈板打造一个高达2米的松果艺术装置,与贯穿而上的大树根相呼应,营造强烈的艺术氛围。
During the initial design phase, an in-depth exploration of Vancouver was conducted, with the primary source of inspiration drawn from local artists' reinterpretations of "trees." This inspiration extended the city's outdoor cultural artworks into the store design. The project employed bold design techniques to create a striking visual impact, establishing the brand's unique personality and memorable features. The design reimagined natural mountain landscapes, with a skeletal logo light installation standing against a textured surface, creating Arc'teryx’s distinctive environmental ambiance and guiding customers into a Vancouver mountain forest setting.
The space aimed to forge a close connection between humans and nature, using artistic innovation to express the outdoor spirit. At the store's inclined angle, visible through transparent glass facades, a giant dead tree root was integrated into the scene. This project adhered to the principles of sustainable material use, and at the suspended staircase platform, the design team repurposed discarded rusted metal sheets from factories to create a 2-meter-tall pinecone art installation, echoing the towering tree root. Together, they created a strong artistic atmosphere throughout the space.
